9h to 10h30
Official Opening Ceremony of the Congress
10h30 to 11h30
Carnival in Brazil:
How is its impact on the economy organized?
11h30 to 12h15
Future of events – Innovative recipes management models for the events sector
11h30 to 12h15
Impact of two events as a strategy for economic and social development

Vanessa Martin
202612h15 to 13h
Event Design: New Formats and Experiences
Speaker: Vanessa Martin
CEO of VM Consultoria and Co-founder of Tríade Consultores
12h15 to 13h
Competitive destinations – Attracting investment through events
13h to 14h45
Networking Lunch (Events Center)

Betina Anzilutti
202614h45 to 15h30
Accessible events: How Inclusion becomes a competitive advantage in the MICE sector
Speaker: Betina Anzilutti
14h45 to 15h30
How Sistema S positively impacts the events ecosystem in Brazil

Carlos Mats
202615h30 to 16h15
Magna Lecture – Practical applications of technology and artificial intelligence in the events industry
Speaker: Carlos Mats
16h15 to 16h45
Coffee break + networking at the stands

Sergio Nava
202616h45 to 17h30
Lead like Rockstar
Palestrante: Sergio Nava
Psychologist with MBA and specializations at Harvard
17h30 to 19h
Visit to the COCAL Fair Stands (Events Center)
20h to 23h
Dinner – La Maison Buffet
